Hacking Organic Traffic on Reddit
Hey there! It's Mehdi. Let's talk about every founder's dream: organic traffic.
Imagine thousands of people rushing to your site without spending a single dollar. While it sounds amazing, it's extremely hard to master without having a huge online persona with 10,000+ followers.
But here's the thing: Reddit is a place where you CAN hack organic traffic. No money or followers needed.
The Harsh Reality of Reddit
If you've used Reddit before, you know this: it's a harsh, harsh place. If you don't exactly follow the right rules and regulations of each subreddit, you get absolutely torn apart...
So, let me show you how to utilize Reddit EFFECTIVELY.
The #1 Rule You Must Follow
NEVER solely self-promote on Reddit. 90% of your post should talk solely about fixing a problem, providing value, and giving genuine help. Only the last 10% should be self-promotion, and you must never do it in a SELLEY way. Sort of just...slide it in.
Two Main Ways to Get Eyes on Your Reddit Posts
- Through comments (my favorite way)
- Through posts
The Comment Strategy
To get traffic from commenting, you must target a problem that your product solves. For example, let's say you own a SaaS that seamlessly integrates payment processors into people's landing pages:
- Go to a subreddit where people are having problems connecting Stripe to their landing page
- Write about how they can fix their problem
- At the end, give a link to your SaaS as an additional solution
Every time someone searches for this problem on Reddit, they'll see YOUR solution. This means they also see your SaaS, and eventually, people will click on it. You're getting quality traffic from people who are ACTUALLY interested in your solution.
Real World Example
Let's look at a real example of an entrepreneur promoting their newsletter:
Someone asked how to make $1k a month on Reddit. For the first 5 paragraphs of their response, they gave genuine value and advice on this question. Then, in the final paragraph, they talked about THEIR product and how it could help this specific person.
This is perfect because it:
- Provides genuine value first
- Ties in a small bit of self-promotion at the end
- Feels natural and helpful, not salesy
The results? Over 100 newsletter subscribers from this one comment!
Conclusion
Some people say Reddit is no longer valuable, but if you use it right, you can hack organic traffic. Remember:
- Provide value first
- Keep self-promotion minimal
- Be genuine in your responses
- Target specific problems your product solves
Follow these guidelines, and you'll be able to generate consistent organic traffic from Reddit without spending a dime.